Hai Robotics Unveils its Newest Southeast Asia HQ and State-of-the-Art Demo Centre in Singapore

Official Grand Opening Signals Hai Robotics’ Strategic Move towards Advancing Robotic Warehouse Automation Technology in the Southeast Asia Region


From left to right – Gianni Girolami (Director of Strategic Accounts); Thomas Gwee (Head of SEA Project Delivery & After-Sales Division); Nathan Zeng (President of Hai Robotics SEA and ANZ); James Chan (Regional Sales Director, Singapore); Bill Lim (Regional Sales Director, Thailand); Lukas Lai (Regional Sales Director, SEA); Summer Xiong (Country manager, Malaysia/Vietnam/Cambodia)

Hai Robotics, a global provider of Autonomous Case-handling Mobile Robots (ACR), has officially launched its latest Southeast Asia headquarters and demo centre in Singapore. Spanning a total of 7,700 square feet, this cutting-edge facility prominently showcases our signature HaiPick System 2 and 3, and marks a substantial leap forward from its previous Singapore office, established in 2022, which occupied just 3,000 square feet.

The grand opening on April 30 at their new headquarters at 351 Braddell Road was attended by prominent guests and esteemed partners from across the region and was officiated by a ribbon cutting event by President of Hai Robotics SEA and ANZ, Nathan Zeng and Regional Sales Director, Lukas Lai, Hai Robotics SEA.

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During the opening ceremony, Hai Robotics showcased their latest demo centre featuring their HaiPick Systems — Hai’s signature system that combines the strengths of the ACR and Autonomous Mobile Robot (AMR) into one tandem solution: While ACRs handle totes from the top to the bottom of the racks, AMRs handle rack-bottom totes between racks and workstation. This innovative system enhances warehouse operations by boosting efficiency and maximising storage space with its superior versatility and compatibility. The HaiPick system facilitates rack expansion by up to three-deep configuration, with a maximum picking height of up to 12 metres using HaiPick ACRs.

Hai Robotics’ decision in expanding their headquarters in Singapore is due in part to the city-state’s exceptional infrastructure, pro-business policies, and pre-existing technological

ecosystem. Additionally Singapore’s strategic position also offers the company easy access to key markets in the region as well as the chance to leverage on the advanced infrastructure and skilled workforce it has to offer. With the new establishment and added demo centre, the company is poised to transform the warehouse operations, fostering growth locally and around the region.

Nathan Zeng, President of Hai Robotics SEA and ANZ, expressed his excitement about the grand opening, stating, “We are extremely excited to be opening our new Southeast Asia Demo Centre and celebrating this momentous occasion alongside our customers, partners, and colleagues. This could not have been achievable without all the support we received and the hard work of our team. This new centre cements our continued commitment to serving the growing needs of our customers, while also reaching those we weren’t able to previously with our elevated capabilities. We look forward to what the future brings for Hai Robotics SEA and strive to continue putting our customers at the forefront of our operations. Thank you again to everyone for joining our grand opening today.”

Nathan Zeng, President of Hai Robotics SEA and ANZ, giving opening speech

Hai Robotics is setting its sights beyond Southeast Asia, aiming to revolutionise warehouse operations worldwide with HaiPick’s cutting-edge tech. They want to empower warehouses and factories everywhere, fueling thriving economies. After successfully launching their Southeast Asia Headquarters and Demo Centre in Singapore, they’re eager to keep innovating and bringing efficient automation solutions to life. With strategic partnerships, ongoing research, and a commitment to customers, Hai Robotics is ready to shake up the logistics scene, shaping the future of warehousing around the globe.


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